By using thelaunchstandard.com, you agree to the collection and use of information as described in this policy. We do not sell, rent, or trade your personal information to any third party.
Contents
1 Overview
The Launch Standard™ is committed to protecting your privacy. This policy explains what information we collect, how we use it, and what choices you have when you visit thelaunchstandard.com or purchase our digital products.
This policy applies to all pages, tools, and products offered through this website.
2 Information We Collect
We collect information in two ways — what you provide directly and what is collected automatically when you visit.
Information you provide:
- Name and email address when you purchase or submit a contact form
- Order details including product purchased and transaction ID
- Message content submitted via the contact form
Information collected automatically:
- Browser type, device type, and operating system
- Pages visited and time spent on the site
- Referring URL (the page you came from)
- IP address, used for general geographic analytics only
We do not collect financial account numbers, government IDs, or health information.
3 How We Use It
We use the information we collect to:
- Process your purchase and deliver your digital download
- Respond to support and contact form submissions
- Send order confirmations and download links
- Improve the site based on usage patterns and analytics
- Comply with legal obligations
We do not use your information for automated profiling or make decisions about you based solely on automated processes.
4 Sharing & Disclosure
We do not sell or rent your personal information. We share data only in these limited circumstances:
- Payment processors: Your payment is handled by a third-party provider (such as Stripe or PayPal). We do not store card details. Their privacy policies govern payment data.
- WooCommerce / WordPress: Our store platform processes order data to fulfill purchases and deliver download links.
- Legal requirements: We may disclose information if required by law or to protect the safety of our users or the public.
No data is shared with advertisers. We do not run advertising programs and do not share data for ad targeting purposes.
5 Cookies & Tracking
This site uses cookies — small text files stored in your browser — to enable core functionality and analytics.
- Essential cookies: Required for the shopping cart and checkout to function. Cannot be disabled without breaking the purchase flow.
- Analytics cookies: Google Analytics collects anonymized data on page visits and behavior. No personally identifiable information is shared.
- Preference cookies: Used to remember quiz progress and similar site settings.
You can disable non-essential cookies through your browser settings. Doing so may affect checkout functionality.
6 Purchases & Payments
When you purchase The Launch Standard™, your name, email, and order details are stored in our WooCommerce system to process your order and deliver your download link.
Your email may be used to send order-related communications — confirmation, download link, and technical support follow-up if you contact us. We do not send unsolicited marketing emails.
We do not store your payment card information. All card transactions are handled entirely by our payment processor under their security standards.
7 Data Retention
Purchase records (name, email, order details) are retained for as long as required to fulfill the purchase, provide support, and meet legal and tax obligations — typically a minimum of 7 years for financial records.
Contact form submissions are retained only as long as needed to respond to the inquiry, then deleted.
Analytics data is retained according to the analytics platform's default settings (typically 14 months for Google Analytics).
8 Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access: Request a copy of the personal data we hold about you
- Correction: Request that we correct inaccurate information
- Deletion: Request deletion of your personal data, subject to legal retention requirements
- Objection: Object to certain types of data processing
- Portability: Request your data in a portable format
To exercise any of these rights, contact us at the email below. We will respond within 30 days. If you are in the EEA, you have rights under GDPR. If you are a California resident, you have rights under CCPA. We honor both regardless of location.
9 Children's Privacy
The Launch Standard™ is intended for adults operating or planning a service business. We do not knowingly collect personal information from anyone under 18.
If you believe we have inadvertently collected information from a minor, contact us immediately and we will delete it promptly.
10 Policy Changes
We may update this Privacy Policy from time to time. When we do, we will update the effective date at the top of this page. Continued use of the site after changes are posted constitutes acceptance of the revised policy.
We will not make material changes to how we handle your personal data without providing notice on the site.
11 Contact
For privacy questions, data rights requests, or concerns — contact us directly:
thelaunchstandard@gmail.comWe respond to all privacy-related inquiries within 5 business days.